Lionheart Extra Love Merch
An AIMS collab between LionHeart Coffee, Beaverton Highschool and the Cada Casa Apparel Design Program. Beaverton High Graphic Productions students have developed client briefs, timelines, mood boards, concepts, iterations, refinements, mockups, and storyboards in the development of the piece and content. Similar to the local craftsmanship of every drink made at Lionheart, each step of the process was done with great care and intention. From graphic design, to shooting and editing, to hand printing each garment, the entire design process was done in house, allowing students to see a variety of careers and creative avenues.
Project Planning
Beaverton High School’s Digital Productions Design capstone class is collaborating with Lionheart Coffee in the product design, production and release process:
Process analysis —> Timeline (with real due dates)
Initial client meeting —> Mood Boards —> Concept Presentations
Concepts refinement —> Designs —> Mock Ups (Graphic Design Team)
Production techniques —> Product Pricing —> Profit Margin
Product Photography (both with models and blank screen)
Film Production (two instagram reels)
Product release party: November 30th (Small Business Saturday